SERVICE
Art Direction, Graphic Design, and Copy

Born from a promise over a drink in the pub, fellow designer Ciceley Scates and I founded The Bad Running Club - A running club for the ones too bad at running to join any other running club.

The Bad Running Club is an ode to the people who can’t see themselves as part of Fitsagram; it is a running club where we leave our egos and Instagrams indoors. This is the fish on dry land in a world full of gym sharks.